<![CDATA[Growing Web3]]>https://www.growingweb3.comhttps://www.growingweb3.com/img/substack.pngGrowing Web3https://www.growingweb3.comSubstackSat, 02 May 2026 00:03:51 GMT<![CDATA[Personal Update: Introducing Mode]]>https://www.growingweb3.com/p/personal-update-introducing-modehttps://www.growingweb3.com/p/personal-update-introducing-modeMon, 07 Aug 2023 15:41:00 GMTHi all,

I’m excited to announce that I am leading Mode, the L2 designed for hyper-growth as a founding contributor.

My goal with Mode is to innovate with a growth-first approach to scale a blockchain ecosystem.

Full details here:

https://twitter.com/JRossTreacher/status/1688575121349337088?s=20

Your support with sharing is much appreciated!

If you would like more info on Mode feel free to shoot me a DM on twitter.

Best, James

]]><![CDATA[How zkSync Era Grew To 1m Users in Record Time (Growth Notes and Full Recording)]]>https://www.growingweb3.com/p/how-zksync-era-grew-to-1m-users-inhttps://www.growingweb3.com/p/how-zksync-era-grew-to-1m-users-inWed, 31 May 2023 16:52:38 GMTYesterday, I sat down with Sebastian and Sam from the zkSync ecosystem team and two key projects, Eralend and Derivio, to uncover how the chain grew to 1m users so fast. If you missed the live Twitter Spaces you can catch the notes (thank you Justin!) and full recording below.

Full Recording (58m)

Zksync’s strategy:

  • Combination of time to market and building a vibrant Defi ecosystem. Optimistic rollups (arbitrum and Optimism) did really well to grow their ecosystem with both deploying bluechips and building native defi; but the zksync team believes that zero-knowledge scaling solutions are the end game.

  • Zksync lite went to market a couple of years ago (Sending gitcoin grants); then Zkysnc was the first chain to launch zkEVM; which promises to deliver speed, efficiency, and cost efficiency beyond other chains.

  • Incentivising native projects to start building on Zksync testnet as early as possible.

How can projects go to market on Zksync:

  • Derivio team had the experience of working with Luna and Near; and realised a lot of it comes down to timing. Protocols need to have a plan on how to help users and the ecosystem, and how can the ecosystem help you. This puts an emphasis on how you position yourself in the market and which chain you chose.

  • Protocols should try to be helpful to other projects - If you think about well-known names (uniswap, Aave) they are brands; started from projects known for their main product but eventually known by their brands that help lift up a whole ecosystem through interoperability.

  • Eralend thinks Zksync is a fantastic platform; since Shanghai layer 2 blockchains have been hyped which brings the community; and has the best developers. Support is timely.

How important is Defi Ecosystem for growth of the chain:

  • The playbook is the following, building defi attracts 1) native users who are sophisticated and interact with ecosystem projects; 2) Liquidity on-chain so other projects build out on the chain. Therefore Defi is number one for Zksync.

  • Supply and Demand Strategies: You need users and interesting projects; Zksync is working hard to attract the newest projects; important to have a go-to DEX, go-to platform.

  • Zksync is working with larger protocols (Bluechips) - But native projects are also extremely important since they are differentiators of chains.

  • Why zkSync : Speed, low fees and future performance.

  • Orderbook dexes haven't been able to succeed on other platforms but on Zksync they are more viable due to zk-technology.

  • Zksync is also unique since you can bridge funds in 15 minutes so liquidity is improved; no bridge middle man is needed.

What makes people excited about building with Zksync:

  • Zksync uses state difference rather than call data - protocols that demand high throughput of transactions and need oracle data can access it easier. Ex: Pinging your oracle and getting a tick and it can be 10-100x cheaper than a rollup which uses call data.

  • Zksync uses a compiler; so they can compile RUST, C++, and language which is not in solidity. This allows them to scale and support a wide range of projects.

  • A lot of the defi protocols that are looking to build for the future and front run this to position themselves early on zkSync. The market hasn't completely realized the potential, but the ones that get it get it.

How do hyper chains benefit applications:

  • As seen with Optimism and arbitrum or AVAX subnets a lot of chains/networks have published plans for appchain ecosystems but the problem is the app chain is very singular; it only lets 1 protocol build on it and needs to be routed back to the layer 1: adding costs, time, burden - No more trustlessness and composability.

  • Zksync has fractal scaling and routing through the layer 2 instead of the layer 1. Users agree to a set of factors that allow them to trustlessly bridge. With this you can start to build very composable app chain ecosystems. Every app is an app chain that hyper connects to another chain (example apple, PayPal, visa 3 separate networks built composably) that thinking is what you can achieve with hyper chains.

  • Much harder to build trustless apps on an optimistic rollup.

What are the most popular apps now and what will be the most popular in 3 years:

  • Eralend: Eralend as a powerhouse in the coming years.

  • Derivio: they want to be the derivative platform on Zksync - want to go beyond what's being done; they want to offer digital options. In the context of crypto not many chains do this - especially EVM apps only buffer finance which can pay 70% to users. This cant compete with CEX which pays 90% - fees. That's why they created proprietary software to create to enable users who have a strong conviction to trade digital futures and earn 95% fees. The question is not can you provide a better user experience than web3 competitors, but can you provide the best experience overall. Derivio believes the fundamental idea is neutrality. They did an analysis of different chains and believe Zksync is the most able to facilitate neutrality.

How Zksync wants to grow to 10 million users.

  • Attract native and blue-chip projects, that will naturally attract new users.

  • They are going to be working with liquidity providers (funds, market makers, whales) - which make Zksync a vibrant blockchain. You need economic activity. Market makers can offer deeper spreads due to better ticks (oracles).

  • Zkysync have incentives to bring on projects without tokens yet; they want projects with aligned incentives that chose zksync as their Chain not one of the chains.

  • They have $200m that is going to strategically invest in newer projects. With a data scientist they looked at the success of traditional ecosystem funds and they realised it's not a great use of capital and it's not historically profitable. While it attracts short-term liquidity once rewards run out liquidity leaves the ecosystem. Instead they are trying to build for the long term and create stickiness.

NFTs:

  • Zkysnc understands usecase for NFTs in community building. While Finance is just numbers art can be esoteric, and NFTs can really bring out the creativity.

Alpha:

  • Eralend is creating a 1 spot liquidity hotspot; which presents an opportunity to democratize access to a wide range of lending and leverage products.

  • Derivio is going through an audit and wants to launch within 1 and 2 months after the launch.

  • Zksync network is going to go through a lot of upgrades in the next one or two months. They are onboarding multisig, chainlink, block timestamps which a lot of projects are dependant on. Once those are ready a large amount of protocols will launch on zksync. Position yourself early to benefit.

Full recording here

Thanks for reading Growing Web3! Subscribe for free to receive new posts and support my work.

]]><![CDATA[Web3 Community Curation With Raz from Guild]]>https://www.growingweb3.com/p/web3-community-curation-with-razhttps://www.growingweb3.com/p/web3-community-curation-with-razThu, 18 May 2023 13:01:33 GMT

In today’s episode of the Growing Web3 podcast, we catch up with Raz, CEO of guild.xyz, about his journey into web3 and the focus of his project on building communities and access control for DAOs.

—

Topics:

  • Creating Authentic and Genuine Culture

  • Raz's Exploration of Web3

  • Importance of Exclusivity and Value Proposition

  • Building Personalized Experiences in Web3

  • Advantages of Organic Community Building

  • Role of Founders in Community Success

—

Follow Raz:

⁠Here⁠

—

Timestamps:

00:00 Introduction
02:29 Raz's Journey into Web3
09:53 Exclusivity & Value Proposition
16:57 Personalized Experiences in Web3
19:14 Building Good Community Culture
19:48 Crafting Genuine Communities
21:11 High Barriers & Exclusivity
26:48 Organic Community Building
29:54 Founder Involvement in Communities

—

Follow us on Twitter: James Ross: Here Jake Stott: Here Hype Partners: Here

—

Sponsors: Hype Partners:

https://www.hy.pe/

Brought to you by Hype Partners. Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[Launching $Billion Web3 Companies With Jake Stott]]>https://www.growingweb3.com/p/launching-billion-web3-companieshttps://www.growingweb3.com/p/launching-billion-web3-companiesWed, 03 May 2023 19:37:26 GMTIn today’s episode of the Growing Web3 podcast, we catch up with Jake Stott, CEO of Hype and a successful SaaS entrepreneur, about his journey into Web3.

—

Topics:

  • Jakes Journey into Web3

  • Differences between Web3 and Web2 startups

  • Importance of community building

  • Evolution of social media platforms in Web3

  • Launching tokens and building successful Web3 projects

  • Incentivizing community and capturing a wider audience

—

Follow Jake Stott:
⁠Here⁠

—

Timestamps:
00:00 Introduction
02:33 Jake's Journey into Web 3
06:02 Launching a Web 3 Startup
11:31 Mindshare and Value in Web 3
13:01 Incubate: A New Web 3 Incubator
20:32 Community Building
23:40 Engaged Community vs Large Community
27:04 Involvement of Founders in Community Building
30:50 Building a Narrative Around a Project
48:27 Outro: Challenges of NFT Communities

—

Sponsors:
Hype Partners: ⁠https://www.hy.pe/⁠

Brought to you by Hype Partners. Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[Revenue Sharing Blockchains Growth Hack Funding Devs]]>https://www.growingweb3.com/p/revenue-sharing-blockchains-growthhttps://www.growingweb3.com/p/revenue-sharing-blockchains-growthThu, 02 Feb 2023 16:55:01 GMT

In my last post, I took a first principles approach to what it takes to grow a blockchain ecosystem. I mentioned that at each stage of the growth loop for a blockchain, you have a series of growth challenges, to bring devs, applications and users to the ecosystem which if done well creates a growth loop.

Over the last few months a new type of revenue-sharing blockchain design has emerged and in my opinion, this has created a paradigm shift in how blockchains solve the key growth problem of funding developers to build at the application layer.

Thanks for reading Growing Web3! Subscribe for free to receive new posts and support my work.

How Revenue-Sharing Blockchain Design Works

Revenue Sharing or Fee Sharing is the idea that app developers get a cut of a blockchain’s gas fees based on how much usage the app gets. This is usually a % of the gas fees paid so the more the app is used the more fees will be generated.

This idea is fairly new, but has been thrown around the Ethereum community and documented by Archway a few months ago. However, it was only recently implemented recently by Fantom and Canto, which have both seen an immediate positive effect on their developer and on-chain growth (and token price ;-) ).

Revenue Sharing Hacks Developer Growth

Liquidity mining was the trick that hacked DeFi application growth and brought on DeFi summer (thank you Synthetix). It worked well because it was simple and effective, helping new applications overcome the cold start problem and enabling them to scale to $millions in TVL quickly.

I believe Revenue Sharing is going to have the same huge impact on funding developer growth that liquidity mining did on application layer growth. Why? Well, every blockchain needs to solve the problem of helping fund developers to build, and revenue sharing does exactly that in a quick and predictable way.

This is so huge because blockchains already fund ecosystem projects with billions to help them grow, but as someone who has applied for grants, it isn’t easy to get the funds needed to build. Getting grants and investments from a blockchain is slow and unpredictable - you need to go through governance, write long applications and so on. The system is inefficient and broken.

Revenue-sharing blockchains solve this developer funding problem in a simple and predictable way. This is so powerful as it speeds up the blockchain ecosystem growth loop.

Revenue-sharing blockchains will become the new meta and for good reason too.

P.S. I wrote this in 30 mins so hope it makes sense and please feel free to drop comments.

Thanks for reading Growing Web3! Subscribe for free to receive new posts and support my work.

]]><![CDATA[Hacking Web3 Business Development With Jackson of 3rm ]]>https://www.growingweb3.com/p/hacking-web3-business-developmenthttps://www.growingweb3.com/p/hacking-web3-business-developmentFri, 27 Jan 2023 16:40:36 GMT

Firstly, sorry for the bad sound on my side! My mic broke just before the call - it won’t happen again, we managed to get the episode up with some help from AI…

In today’s episode of the Growing Web3 podcast, I catch up with Jackson, of 3rm. We explore the best ways to sell in web3 and dig into the tools and strategies that the best web3 organisations use to grow.

Topics:

- Web3 BD tools
- How to reach out to projects at scale
- How to do cold outreach right
- Building effective partnerships
- The future of web3 BD with emerging social platforms

Sponsored by:

Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[The Blockchain Ecosystem Growth Loop ]]>https://www.growingweb3.com/p/growing-successful-layer1-blockchain-ecosystemshttps://www.growingweb3.com/p/growing-successful-layer1-blockchain-ecosystemsTue, 17 Jan 2023 10:51:37 GMTLayer 1 blockchains stole the show through 2020-2022. Top blockchains like BNB Chain, Solana, Near, Polkadot and Cosmos grew from nascent platforms into flourishing ecosystems.

In addition, Polygon, the leading Layer 2, proved that L2 scaling is possible and a number of much-awaited ecosystems, including Optimism and Arbitrum, launched in their footsteps. What's interesting is that both Layer 1 and Layer 2 protocols follow a similar development pattern — and we're likely to see the same cycle continue this year. I call that the Blocickahin Ecosystem Growth Loop model. Let's break it down

The loop starts with growing developer activity, which enables the creation of applications that then onboard users to the blockchain ecosystem; these new users in the ecosystem make the blockchain more desirable to build on, which in turn brings new developers to the ecosystem. Then the cycle repeats itself.

Therefore you can split a blockchain’s ecosystem growth into three stages:

  • Developer activity growth

  • Application growth

  • User growth

Blockchain Growth Strategies

As the leading smart contract blockchain, Ethereum has cycled through this growth loop multiple times. There was a cycle for ICOs in 2018, DeFi in 2020, and NFTs in 2021. Each growth cycle was catalyzed by developers creating a new application or product, which onboarded users and capital to the blockchain.

BNB chain and Solana have been hot on Ethereum’s heels when it comes to growing their ecosystem. Their strategies have been to aggressively fund Web3 developers to build new applications. Solana saw success with this strategy, notably with Stepn which gained mainstream awareness and onboarded millions of users to their blockchain.

Polygon is another ecosystem that is growing rapidly. In addition to a strong DeFi ecosystem, it has put a large focus on partnerships at the application layer. An example of this strategy is recent partnerships with Reddit, Starbucks and Nike that have enabled Polygon to onboard millions of new users to its ecosystem.

Over the last year, blockchains mostly competed to grow by:

  1. Funding developers to build and scale native applications

  2. Building partnerships and integrations with Web2 applications

A new strategy has emerged, that I expect to become more popular in 2023 for blockchain ecosystems.

3. Acquiring projects and developers from other blockchains Recently we saw Polygon persuade the largest Solana Projects, DeGods and y00ts to bride on their blockchain. In DeFi, we have also seen this strategy with blockchains giving token incentives for projects to launch with them, which is why many DeFi apps have opted to go multichain.

Competing to acquire developers that can build and scale applications is the key battle in 2023 for L1/L2s.

Over the next few weeks, I will break down the growth tactics for each part of the ecosystem growth loop that we use at Hype to help some of the largest web3 ecosystems scale.

Subscribe here or follow me on Twitter to know the next posts drop.

Subscribe now

]]><![CDATA[The Future of on-chain Education With Brian Flynn]]>https://www.growingweb3.com/p/the-future-of-on-chain-education-eeahttps://www.growingweb3.com/p/the-future-of-on-chain-education-eeaWed, 14 Dec 2022 06:00:00 GMTIn today’s episode of the Growing Web3 podcast, we catch up with Brian Flynn, CEO of RabbitHole.

Here Brian explores early social token, DAO, and NFT use cases and how these protocol utilities will evolve as the web3 industry matures.
--
Topics:
- On-demand delivery & early beginnings in tech
- The early smart contract marketplace
- Decentralised application layers vs investment class
- Future of NFTs and subscription/SaaS implementation
- And more
--
Follow Brian Flynn:
Here
--
Timestamps:
(00:00) Introduction
(02:10) Initial interest in Web3 & background
(05:37) Early DeFi Protocols
(09:10) Future of NFTs and subscription/SaaS implementation
(10:57) Web3 protocol focus
(13:32) Uniswap airdrop second order impacts
(16:30) Token models - users vs VCs
(18:05) Key Web3 trends
(20:01) Airdrop remodelling
(22:28) If Brian could be CMO of any other Web3 protocol
(24:02) Protocol replication vs innovation
(25:07) Outro
--
Sponsors:
Hype Partners: https://www.hy.pe/

Brought to you by Hype Partners. Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[Solving the Communication Problem With Matt Galligan]]>https://www.growingweb3.com/p/solving-the-communication-problem-fc5https://www.growingweb3.com/p/solving-the-communication-problem-fc5Wed, 23 Nov 2022 16:00:00 GMTIn today’s episode of the Growing Web3 podcast, we catch up with Matt Galligan, Co-founder of XMTP Labs. Matt breaks down governance proposals and structuring, and what this may mean for the future of Web3.

Topics:

- Matt’s beginnings

- XMTP Labs and wallet-to-wallet breakdown

- Communication fragmentation issues

- Email protocol 

- Community integration and growth strategy

- And more

Follow Matt:

here

Timestamps:

(00:00) Matt’s beginnings

(07:48) XMTP Labs and wallet-to-wallet breakdown

(12:11) Communication fragmentation

(14:45) Email protocol

(20:28) Community integration and growth

(26:20) The future of XMTP

(35:40) Growth marketing for another protocol

--

Sponsors:

Hype Partners:

https://www.hy.pe/ Brought to you by Hype Partners.

Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[Gauntlet Growing Through Governance With Nick Cannon]]>https://www.growingweb3.com/p/gauntlet-growing-through-governance-e9ahttps://www.growingweb3.com/p/gauntlet-growing-through-governance-e9aWed, 09 Nov 2022 16:00:00 GMTIn today’s episode of the Growing Web3 podcast, we catch up with Nick Cannon, VP of Growth at Gauntlet Network. Nick breaks down governance proposals and structuring, and what this may mean for the future of Web3.

Topics:

- Governance structure, proposals, and mechanics

- Gauntlet Network

- NFT projects

- And more

Follow Nick Cannon:

https://twitter.com/inkymaze Timestamps:

00:00 Introduction

01:10 Initial interest in Web3 & background

03:45 Gauntlet Network

09:00 Governance forums and fostering interest from protocols

12:00 Structuring governance proposals

22:50 NFT projects implementing governance

26:22 Which community interests you as CMO?

27:33 Outro

--

Sponsors:

Hype Partners:

https://www.hy.pe/ Brought to you by Hype Partners.

Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[Breaking Down DAO Contributor Funnels With 0xJustice]]>https://www.growingweb3.com/p/breaking-down-dao-contributor-funnels-7dchttps://www.growingweb3.com/p/breaking-down-dao-contributor-funnels-7dcWed, 26 Oct 2022 15:00:00 GMTIn today’s episode of the Growing Web3 podcast, we catch up with 0xJustice, DAO Operator and governance at BanklessDAO, Collectparticle, 0xPolygonDAO, EthAdoptionDAO, & wgmicommunity.

0xJustice breaks down DAOs, and explores governance structures of the past, present, and future.

Topics:

  • DAO contributor funnels

  • DAO users vs community members

  • Future DAO development opportunities

  • And more

Follow 0xJustice:

https://twitter.com/singularityhack

--

Timestamps:

00:00 Introduction

00:45 What is a DAO Operator?

03:45 DAO Contributor funnels

10:50 DAO users vs community members

23:32 DAO governance

30:55 Which DAO will be most successful in 5 years?

35:26 Vampire attacks

37:16 Closing comments

38:5 Outro --

Sponsors:

Hype Partners: https://www.hy.pe/

Brought to you by Hype Partners. Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[Organic Growth In Web3 With Richard Chen, 1confirmation]]>https://www.growingweb3.com/p/organic-growth-in-web3-with-richard-2behttps://www.growingweb3.com/p/organic-growth-in-web3-with-richard-2beWed, 12 Oct 2022 06:00:53 GMTIn today’s episode of the Growing Web3 podcast, we’re talking to Richard Chen, General Partner at 1confirmation. Richard is here to discuss all things growth, and more specifically how Web3 scale differs from its predecessor Web2.

In this conversation, Richard talks about how he got started in the space, how funding is exeleraating growth, and what he expects to see as the ecosystem expands over the coming years.

Topics: 

  • Richard Chen’s background

  • Core DeFi primitives 

  • NFT metric tracking 

  • Web2 v. Web3 growth

  • Current opportunities

  • And more

Follow Richard: here 

Sponsors: 

Hype Partners: https://www.hy.pe/

Brought to you by Hype Partners. Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[Wallets Will Onboard1 Billion To Web3with Pedro, WalletConnect]]>https://www.growingweb3.com/p/wallets-will-onboard1-billion-to-88fhttps://www.growingweb3.com/p/wallets-will-onboard1-billion-to-88fWed, 21 Sep 2022 06:06:16 GMTIn today’s episode of the Growing Web3 podcast, we’re talking to WalletConnect Founder Pedro, who is here to talk about the future of wallets, identity, and digital ownership.

In this conversation, Pedro talks about Web3 wallet beginnings and how leaders such as MetaMask paved the way. Pedro explains how he got started and the opportunities he was able to maximise by being agile.

Topics:

  • past, present, and future Web3 wallet use-cases

  • How to maximise wallet adoption

  • How wallets can and will become more than just ownership (identity proofs)

  • And more

Follow Pedro: here

Sponsors: Hype Partners: https://www.hy.pe/ Brought to you by Hype Partners. Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[Structuring Web3 Organisations For Growth With Community Architect Rafa]]>https://www.growingweb3.com/p/structuring-web3-organisations-for-38ehttps://www.growingweb3.com/p/structuring-web3-organisations-for-38eTue, 13 Sep 2022 23:00:00 GMTIn today’s episode of the Growing Web3 podcast, we’re talking to Community Architect Rafa, who is here to talk about Web3 community building and the future of organisational structures.

In this conversation, Rafa talks about Web3 labour formations and how we can better collaborate for the future.

Topics: 

  • The future of DAOs

  • Builder challenges

  • What is Folklore?

  • Experimentation in operational models

  • What restructuring the workforce may look like in the near future

  • And more 

Follow Rafa: https://twitter.com/rafathebuilder

Sponsors: 

Hype Partners: https://www.hy.pe/

Brought to you by Hype Partners. Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[Accelerating Web3 at AllianceDAO With Will Robinson]]>https://www.growingweb3.com/p/accelerating-web3-at-alliancedao-938https://www.growingweb3.com/p/accelerating-web3-at-alliancedao-938Thu, 07 Jul 2022 11:00:17 GMTIn today’s episode of the Growing Web3 podcast, we’re talking to Will Robinson, who is here to talk about accelerating Web3 at Alliance DAO, working to build the world's best Decentralized Finance Accelerator at DeFi Alliance, with one straightforward goal; to grow Web3 to 1 billion users by 2025.

In this conversation, Will talks about the structure and sustainability of different Blockchain games, and the role of a DAO in this new ecosystem.

Topics: 

  • How Alliance DAO is formed

  • Transmedia: gaming and entertainment

  • The gaming economy in Web3 for creators and users

  • P2E and ‘Playbour’

  • And more 

Follow Will: https://twitter.com/DangerWillRobin

Check out Alliance DAO: https://alliance.xyz/

Sponsors: 

Hype Partners: https://www.hy.pe/

Brought to you by Hype Partners. Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns

]]><![CDATA[Jump into Community Building with Jeff Kauffman]]>https://www.growingweb3.com/p/jump-into-community-building-with-e8bhttps://www.growingweb3.com/p/jump-into-community-building-with-e8bThu, 23 Jun 2022 11:00:51 GMTIn today’s episode of the Growing Web3 podcast, we’re talking to Jeff Kauffman, who is here to talk about Web3 solutions for marketers and advertisers and what community building looks like for brands of the future.

Jeff talks about his start in enterprise agency work before transitioning into Web3 in 2020. Jeff discusses the pitfalls of the Web2 community and the acceleration of Web3 community participation, and what this means for commercial and cultural company success.

Topics:

  • Transitioning from Web2 to Web3

  • Community fundamentals and how to get started

  • Creating a community of 2,200+ people from Fortune 1000 companies and Web3 native startups, with 15,000+ community access requests  

  • Obstacles with community onboarding

  • Essential community tools

  • And more

Follow Jeff: https://twitter.com/jeffkauffmanjr

Sponsors:  

Hype Partners: www.hype.partners 

Brought to you by Hype Partners. Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns

]]><![CDATA[The Wild Web3 Metaverse with Brian Trunzo From Polygon Studios]]>https://www.growingweb3.com/p/the-wild-web3-metaverse-with-brian-366https://www.growingweb3.com/p/the-wild-web3-metaverse-with-brian-366Thu, 09 Jun 2022 15:14:08 GMTIn today’s episode of the Growing Web3 podcast, we’re talking to Brian Trunzo, who is here to talk about our collective digital experiences and what this means for what’s come to be known as the Metaverse in Web3. Brian talks about what our digital experiences may look like as Web3 develops, and the importance of NFTs in this space as it grows. We also discuss some of the challenges involved as Metaverse experiences are built out, around things like interoperability. And, finally, we chat about the platforms he regards as on the Metaverse frontier and where we go from here. Topics:

  • Leading the Metaverse at Polygon Studios

  • Metaverse as a developing category

  • Metaverse NFT interoperability Current

  • Metaverse product development

  • And more

Follow Brian: https://twitter.com/NTBro

Sponsors: Hype Partners:

www.hype.partners

Brought to you by Hype Partners. Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cuttingedge creative, community, and growth campaigns.

]]><![CDATA[All About Digital Fashion in Web3 with Enara Nazarova]]>https://www.growingweb3.com/p/all-about-digital-fashion-in-web3-b15https://www.growingweb3.com/p/all-about-digital-fashion-in-web3-b15Thu, 26 May 2022 13:00:00 GMTIn today’s episode of the Growing Web3 podcast, we’re talking to Enara Nazarova, who is here to talk about digital fashion and how it’s growing within Web3.

Enara talks about how digital fashion has evolved and what it looks like in Web3 today, and the importance of fashion in a digital world for establishing identity and expressing ourselves. We talk about what big fashion brands are already doing in the metaverse and what this means.

We also discuss some of the challenges involved in Web3 fashion around things like marketing and connecting with customers. Enara shares some of the brands that she sees doing a particularly good job of bringing fashion and Web3 together. And, finally, we chat about what the future holds for this space.

Topics:

  • What does digital fashion look like in Web3?

  • The importance of digital fashion

  • How major brands are bringing fashion into the metaverse

  • Some challenges of Web3 fashion

  • Brands bringing Web3 and fashion together

Follow Enara:   https://twitter.com/enaraxr

Sponsors:  

Hype Partners: www.hype.partners 

Brought to you by Hype Partners.

Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns

]]><![CDATA[Building Successful Web3 Communities with pet3rpan]]>https://www.growingweb3.com/p/building-successful-web3-communities-e34https://www.growingweb3.com/p/building-successful-web3-communities-e34Mon, 09 May 2022 13:00:00 GMTIn this episode of Growing Web3, we’re talking to pet3rpan, and investor at 1kx who has been helped build key communities such as MetaCartel, Venture DAO, and more.

Pet3rpan talks to us about Web3 communities, what makes them special, and why people are drawn to them. We talk about pet3rpan’s extensive experience in the world of DAOs and what led him to become involved in so many. What are some of the challenges around growing a DAO and how can we overcome them?

Pet3rpan shares his advice for newcomers to the DAO space and Web3 in general, and specific advice for people thinking of launching their own DAO, around things like building communities and finding moderators. Finally, we chat about some of the projects out there that pet3rpan is especially excited about.

Topics:

  • Why are Web3 communities so popular?

  • The challenges of growing a DAO

  • Why is pet3rpan involved in so many DAOs?

  • Advice for newcomers to the DAO space

  • Some especially exciting projects 

Follow pet3rpan: https://twitter.com/pet3rpan_

Brought to you by Hype Partners.

Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

]]><![CDATA[DeFi, Crypto, and the Media with Camila Russo from The Defiant]]>https://www.growingweb3.com/p/defi-crypto-and-the-media-with-camila-642https://www.growingweb3.com/p/defi-crypto-and-the-media-with-camila-642Mon, 02 May 2022 13:00:00 GMTIn this episode of the Growing Web3 podcast, we’re talking to Camila Russo. Camila is the founder of The Defiant, one of the biggest DeFi newsletters out there. She’s also the author of The Infinite Machine and has a ton of experience in DeFi and crypto.

We talk about the evolution of Web3 media, the differences with traditional finance media, the role of journalists in the world of crypto, and how new projects can connect and engage with the media.

Camila shares a few examples of DeFi projects that have used media coverage well, and we talk about how well mainstream media is handling new crypto trends. Should crypto founders reach out to traditional media? Finally, Camila talks about some new projects and what’s in store.

Topics:

  • How Web3 media has changed over time

  • How is Web3 media different from traditional finance media?

  • How new DeFi projects can connect with the media

  • Is mainstream media doing a good job of covering crypto trends?

  • How Web3 founders can work with traditional media outlets

Brought to you by Hype Partners.

Hype is the Web3 super-agency with 150 employees across 35 countries. Hype helps $billion protocols and communities scale their ecosystems with cutting-edge creative, community, and growth campaigns.

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